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Advertise with Samara

Samara Magazine is one of Australia’s largest online communities for women business owners, entrepreneurs, startups and future business owners. Women entrepreneurs are a powerful economic force, and our publication reaches this highly desirable Australian online female audience. You can tap into the growing commercial power of women when you engage with the Samara community. Sponsored features are a perfect way to connect with our targeted female audience.

Women control 80% of discretionary spending – not just in Australia but worldwide.

(Talent Quarterly Issue 1 Vol 3 The Talent Strategy Group, 2012)

 

A FEW FACTS + FIGURES

Women make 85% of consumer decisions and inject $160 billion into the Australian economy.
(Australian Women’s Chamber of Commerce & Industry AWCCI, January 2014)

Approximately 32% of small business operators are female.
(Australian Bureau of Statistics, 2006)

Businesses started by women have doubled since 2007.
(Australian Women Chamber of Commerce & Industry)

Women own almost half of all home-based businesses and one-third of businesses operating from other locations.
(Women’s Network Australia)

Around one third of all Australian owner operated businesses are started by women.
(ABS Census Population and Housing, 2011)

In 2013, Australia was ranked as the second best place in the world to be an entrepreneur, preceded only by the United States.
(Dell Global Entrepreneurship and Development Index – GEDI)

Businesses started by women have doubled since 2007.
(Australian Women Chamber of Commerce & Industry)

 

A FEW MORE FACTS

The 21st century world has changed, 60% of global graduates are women, 80% of consumer goods buying decisions (in an ever-expanding range of sectors) are made by women around the globe.
(Talent Quarterly, Issue 1, Vol 3, The Talent Strategy Group, 2012)

The labour force participation rate for women is 65.2%.
(Australian Bureau of Statistics, 2013)

61% of women own their homes compared with 58% of men.
(Australian Bureau of Statistics, 2013)

Around one third of all Australian owner operated businesses are started by women.
(ABS Census Population and Housing, 2011)

Digital advertising in US consumer magazines is projected to grow 11.7 percent to $3.3 billion this year, but it won’t be enough to offset a 4.4 percent decline in print advertising, to $12.8 billion.
(PriceWaterhouseCoopers)

 

ENGAGEMENT OPPORTUNITIES

We understand that everyone has different budgets and objectives, so engagement opportunities with Samara Magazine reflect this:

Banner Advertising

Banner advertising at the top of www.samaramagazine.com.au
$297 per month (can be static or dynamic) including link to client website, Facebook post, Twitter and Google+ promotion.

Banner advertising on right-hand side of www.samaramagazine.com.au above the fold $198 per month (can be static or dynamic) including link to client website, Facebook, Twitter and Google+ promotion.

Video Advertising

$337 per month including link to client website, Facebook, Twitter and Google+ promotion.

Be the Face of Samara

$675 per week (duration: one week) includes photo, your name and business name on Samara Magazine Facebook, Twitter and Google+ Cover pages.

Newsletter Advertising

Advertisement in our fortnightly email newsletter to database
$198 per newsletter with link to client website or choice of social media. Please note: this is an exclusive space with one advert only per newsletter.

Exclusive brand content newsletter/email to database
$675 per newsletter/email with link to nominated web destination plus Facebook, Twitter and Google+ promotion.

Event Listing Advertising

$18.50 per event including Facebook, Twitter and Google+ promotion.

Promotion Advertising

Reader Competitions / Giveaways
$108 for one-week competition including Facebook, Twitter and Google+ promotion.
$207 for a two-week competition including Facebook, Twitter and Google+ promotion.

Expert Articles
Expert Article published on www.samaramagazine.com.au under ‘Articles’

be published for 12 months, plus Facebook, Twitter and Google+ promotion.

Profiles

Profiles published on www.samaramagazine.com.au under ‘Profiles’
$148.50 per profile published for 12 months, plus Facebook, Twitter and Google+ promotion.

Custom Packages

If you are launching a new product that you wish to promote, or would like a combination of opportunities, we are happy to discuss a package with you.

 

CONTACT

For more information or to discuss working with Samara Magazine, please contact:

Rosemary McKenzie

Co-Founder / Publisher

0408 037 882 rosemary@samaramagazine.com.au

PO Box 77 Ascot Vale VIC 3032 Australia

 

*Rates correct as at 15 February 2016 and subject to change.
**No GST collected.

Jennifer Kiely

Jennifer Kiely is Editor and Co-Founder of Samara Magazine. A professional writer, editor and proofreader since 2000, Jen's first paid writing job was at age 19 for fashion retailer, Jeans West.

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