Meet Christine Williams, a residential investment property strategist, educator and mentor.
Name: Christine Williams
Location: Melbourne, VIC
My expertise: I’ve spent three decades in the residential property industry and have experience from initial planning and customer risk profiles right through to purchase stage and investment portfolio management.
I admire… Nelson Mandela and Mother Teresa – people who devoted their lives to the good of helping others. They set a wonderful example for the rest of mankind.
What I love most about my business is… helping people to make the right property investment decisions using SMARTER steps to success.
If I could invite any three business people to coffee, I’d invite… Ita Buttrose, a woman who knows her stuff and is not afraid to voice her balanced opinion. Gail Kelly, a woman who fought for men to understand the TRUE value of customer service of under promise and over delivering. Gina Rinehart, to listen to what she has to say, and to see how she thinks from a global perspective.
Give before you expect something in return.
What’s the best business advice you’ve been given? And by who? That there will always be an opportunity, you just have to keep looking for and it will come your way – My dear retired accountant Brendan Morganti.
The best business advice I can give is… Give before you expect something in return. Business plans are meant to be flexible so be prepared to alter them with change and progress. And keep on track of WHY you are in business.
Business name: Smart Property Investing
Industry: Real Estate
Location: Australia Wide
Tell us about your business... Smarter Property Investing is an Australian-based business that works with clients here and overseas to develop and implement individual property investment plans. We also run ‘no sell focus’ seminars which focus on information sharing about the Australian residential investment property market. We often run our seminars in conjunction with other industry professionals.
When did you start your business? I went out on my own at the end of 2014 having been in partnership prior to that time.
What’s your role in the business? Director and residential property investment strategist, mentor and educator.
Tell us about your product and/or service: Smarter Property Investing ensures clients get the best advice to make informed investment decisions. I’m an Australian investment property strategist with 30 years of industry experience. I hold Accounting and Mortgage Broking qualifications and I’m a licensed real estate agent in Victoria, New South Wales and Queensland.
What is your Point of Difference? What gives you the edge over your competitors?
Whether you’re in Melbourne, Sydney or on the Gold Coast, everyone needs to plan for their future. Residential property is a strong asset class and a powerful vehiclefor wealth creation. Through my company Smarter Property Investing, I reveal key drivers of the Australian residential property market and enjoy exclusive access to pre-release development properties.
I share my wealth of business, investment expertise and knowledge with my clients. I have also created an extensive industry network which includes self-managed superannuation fund advisors, mortgage brokers, solicitors and bankers.
I’m also one of only 200 people in Australia to hold Property Investment Association of Australia accreditation.
Who is your target market? Business professionals, couples, families, individuals and investors throughout Australia and overseas.
Is there anything else you’d like to add? I offer an obligation-free first meeting to discuss individual financial needs and goals.
How to Connect and Contact Me
Phone: 1300 736 754
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